Tuesday, May 19, 2015

Exclusive: J Brand and MyTheresa Partner on a “Mad Max”-Worthy Collection

J Brand and MyTheresa’s khaki and cargo capsule collection couldn’t have come at a better time. With Mad Max: Fury Road in theaters and military influences on the Spring runways, the six-piece line taps into the zeitgeist for practical pieces with a utilitarian bend.

“The timing was perfect, as J Brand had our main line Pre-Fall military capsule already in the works,” J Brand president Lynne Koplin told Style.com. “Coincidentally, Justin [O’Shea] at MyTheresa came to us with the vision of doing a tough military collection together, and we married that vision with the elegance of the J Brand girl.”

Customers aiming for a comfortable take on survivalist dressing this summer will be pleased to find a desert-colored jumpsuit among the pieces offered, though we’d bet that the high-waisted army green flares and cropped beige jacket will be the instant best sellers of the group, which launches for sale tomorrow on MyTheresa.

Have a great day Azani Fashion 

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